“We Serve.”

That motto is familiar in communities around the world as the motto of the local Lions Club.

Lions Clubs are most well-known for their support of sight programs, adopted in 1925 following a challenge from Helen Keller. According to Lions Club’s International’s website at www.lionsclubs.org, “Helen Keller addressed the Lions Clubs International Convention in Cedar Point, Ohio, and challenged Lions to become ‘knights of the blind in the crusade against darkness.’ Since then, we have worked tirelessly to aid the blind and visually impaired.”

Beyond their efforts to aid those suffering from vision loss, however, each local Lions Club supports a number of other philanthropic programs.

Locally, the members of the Fayetteville Lions Club recently adopted a crusade that’s near to their hearts: raising funds to support a local family whose 4-year-old son has cancer.

“We’re trying to help out what we can,” said Lion Gary Holliday.

“We do stuff for lots of people,” said Lion Steve Tyra, “so here’s a face we can put on it that’s familiar to our community.”

Dustin Moore has an inoperable tumor in the brain stem/spine area, according to Tyra, and the youngster is required to take extensive radiation treatments to keep the tumor from growing.

“They’re just regular middle income folks with insurance,” Tyra said, “but the bills are running the family in the hold just trying to keep up with it.

“Mom and Dad have both used up all their time off to go to Morgantown for treatment, and the grandparents are helping. When we learned about it, we knew we had to do something.

“It was almost like Judy Garland and Mickey Rooney getting together and saying, ‘We’ve got a place; I’ve got some costumes. Let’s put on a show!’ Before we knew it we had people donating items and we didn’t have anywhere to store them.”

The ‘show’ is set for Saturday, April 2 beginning at 9 a.m. at the Fayetteville Church of God activity building and will include an auction, a flea market and a barbecue sale.

“When you tell the story, people are quick to help,” Tyra said. “They say, ‘How much do you need?’ or “What can I do to help?’”

Among the items donated thus far for the auction are two special celebrity items. Rock musician Alice Cooper has donated a new black Fender guitar which he autographed, and West Virginia University and Los Angeles Lakers basketball legend Jerry West sent the Lions a #44 West Virginia cap in blue and gold, which also is autographed.

Besides the celebrity items, though, the Lions have a number of high-end items up for auction, including an electric hospital bed, solid gold coins, a brand new tree stand, exercise equipment, TVs, VCRs, DVDs, a grandfather clock, compound bows and more.

Several area companies are providing support to the Lions and the Dustin Moore Fund, including Pepsi, which will be providing all the drinks for the day, and Gumbo’s, which will donate 10 percent of its sales for the day to the fund.

“We also have a number of collection canisters up around the area,” Holliday said.

For those who would like to make a donation to the Dustin Moore Fund, Tyra said, you may do so at any Fayette County National Bank branch.

But Tyra said even those who wish to make a donation also should join in the activities on April 2.

“We just really want a good turnout to help this family,” he said.

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